Email Reminders
What the customer receives
Every reminder email has:
- A greeting with the customer's first name.
- A short message for the stage, naming their service.
- Your reminder note, if you've written one. Available on the Pro plan. See Business Profile.
- A Book a time button that opens your Cal.com booking page with the customer's name and email already filled in.
- A sign-off from "The your business Team".
- Your business name and mailing address in the footer.
- An unsubscribe link.
When a customer replies to a reminder, the reply lands in your Inbox.
Tracking delivery
The Nurture page lists every reminder sent, with its stage, channel and status. You can filter by stage and status.
| Status | Meaning |
|---|---|
| Sent | Handed to the email provider |
| Delivered | Accepted by the customer's mail server |
| Failed | Couldn't be sent |
| Bounced | Rejected by the customer's mail server |
| Complained | The customer marked it as spam. They're now Do not contact. |
Bounces and failures show a plain-language reason. A permanent bounce turns off the customer's email consent. See Consent and Unsubscribes.
Retrying failed sends
Use Retry on a single failed reminder, or Retry all failed to resend every failed one. Customers marked Do not contact or without email consent are skipped.